Wellness Networking For Health Care Professionals  

Go Back   Wellness Networking For Health Care Professionals > Business of healthcare and wellness > Information technology
Register FAQ Members List Calendar Search Today's Posts Mark Forums Read

Information technology Apply web development and information technology tips to improve patient retention and reduce attrition. Learn about EMRs and how to successfully implement them.

» Welcome
» Advertisement
» Homepage
Reply
 
LinkBack Thread Tools Display Modes
  #1 (permalink)  
Old 04-15-2009, 11:14 AM
Junior Member
 
Join Date: Mar 2009
Location: USA/IL/Chicago
Posts: 7
Default Use YouTube and other video streaming sites for marketing.

Here is how to create an effective marketing /viral video for your practice:

The 5 F's Of Video Marketing by
JB Mills - EzineArticles.com Expert Author

Video marketing is now one of the most efficient IM strategies to employ. In today's world, many folks are busy and will not pay attention for long. With all sorts of advertisements contending for their attention, you should want to have something to get their interest and engage as many of their senses as possible. Videos are very potent because they absorb the visual and auditory senses.Videos are to a greater extent personal; they talk straight to the visitant, unlike published text where one usually doesn't have a clear-cut idea as to who is speaking. Without a doubt video marketing is an outstanding strategy if you desire to increase your earnings. These are some demonstrated tips to produce the best results.

First, your video must focus on something that will perk up the interest and grab the attention of your potential customers. If it's interesting enough, people will share it with others; consequently, it will have the potential to become a viral marketing machine. To achieve this feat, your video must contain one or more of the following 5 F's:

* Funny- amusing and absurd behavior attracts attention
* Famous- celebrities always get alot of exposure
* Facts- Inside information is valuable
* Fantasy- you've heard it before, sex sells
* Fuzzy- Anything that is adorable or cuddly draws visitors

Second, Add the the URL to the beginning and the end of the video. Make sure that that page you are trying to send your visitor is mentioned several times in the video. In your video, get your vistors to see and hear your website many times. The URL in your video isn't clickable, but on several video sites you can add it to the description.

Third, it is critical to take advantage of the title, description, and tags when you submit your video. Tags are the keywords that people search for when they go to video sharing sites. Do your keyword search and insert the appropriate tags, because your video will not be read by the search engines.

Finally, produce as many videos as you can. The more videos you make, the more exposure for you and the more profit you'll make. Then submit your video to as many video sharing sites as possible. Although youtube gets a majority of the traffic, there are many others that will bring you visitors. You're missing out on many possible customers by not submitting to the other video-sharing sites. Sites such as videowildfire.com will help you plan and target the keywords you want to use, upload your video to multiple video sharing sites, post the video to social bookmarking and RSS feed sites and help spread your message to multiple social networking sites.

Overall, it is possible to see your profits double or even triple if you use video marketing the right way. Don't leave money on the table by not using this exceptional technology. With so many tools available now that can help you create and distribute your own money making videos there is no reason to let this opportunity pass you by.
__________________
Paul Pacyna, MHA, MBA, CPHIMS
HEALTHCARE CONSULTANT | http://www.Paul-Mark.com
paulmark@usa.com | www.Wellness-Networking.com
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
Digg this Post!Add Post to del.icio.usBookmark Post in TechnoratiFurl this Post!
Reply With Quote
Reply


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On


» Site Navigation
 > FAQ
» Recent Threads
No Threads to Display.
» May 2012
S M T W T F S
2930 1 2 3 4 5
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31 12
 

All times are GMT -5. The time now is 03:58 PM.